The autumn wind blows, the chill blast, down jacket of the selling season is coming right away. As each brand new products are listed, long been rumors "down jacket this year prices will rally", finally break the market performance: price basic not risen, down jacket, or only slightly higher than last year. The influence of avian flu to the down market are down jacket distributors digestion, not passed on to consumers.

Recently, the market down jacket sales areas, bosideng, deer, XueZhongFei, in blue, and other brand down jacket, have raised the new this year. Most price is in one thousand yuan of less than, compared with the same period last year did not significantly increase.

"The best seller is fall down." Some brand of a sales staff said, "fall down" is designed for the autumn style down jacket brand, its characteristic is light, thin, short paragraph. This year all the down jacket brand launched a special "fall down", the price is not expensive, the price of each piece of about 400-500 yuan between. In addition to fall down, winter wear down jacket have been listed, the down jacket price is fall down slightly tall, priced at one thousand yuan or less. "This one last year's price is 739 yuan, the year of the new production is 749 yuan, more than just 10 yuan, basic can be ignored." The sales staff said, pointing to a down jacket.

Of course, there are some price of high fashion style down jacket will sell to 23000 yuan, a sales staff said, in previous years, also have such high-end products, do not belong to the mainstream.

Listed on the new at the same time, the old one discount sale is already the market norm. Reporter sees yuli products in several shopping malls and stores, last year the price of ordinary style down jacket providers most within 500 yuan, 399 yuan and 499 yuan for example is two common price tag.

About "the winter coats to increase" rumors began circulating in April this year, the main reason is that the bird flu. Culling poultry in many cities in the country, at that time down prices, and in short supply, many down jacket enterprises shouted "no rice pot". According to the senior people down jacket markets, four in May this year, prices rose more than 50% down, and the higher the downcontent down jacket rose the more fierce, when downcontent 90% down from 300 yuan to 600 yuan per kilogram. Therefore caused a down jacket market panic. Since the summer, however, under control of bird flu, feather price trend is weakened, "although has risen, but not so wide of the mark."

Down, however, the sharp rise in price of delivery to the terminal market, shows the result is "up". According to sales staff, "this year, the overall market situation is serious, so the factory pricing are very cautious, dare to speak up." A down jacket seller said that consumers are the most sensitive to the price, now is the time to start down jacket market, which brand price also dare not to take the lead. Would take more herself down prices of cost, also dare not use down jacket price to test the market.

Therefore predict that the market, although the winter down jacket only listed the first batch of listed in the following, will not increase dramatically, there may be some high-end fashion, but at least will guarantee the basic prices stable.

The source "China textile network"

Edit: textile net